AVP, National Accounts – Walmart and Sam’s Club (FIJI Water)
Strategic Leadership & Joint Business Planning: Lead the overall strategic direction, long-term vision, and annual Joint Business Plan (JBP) for the total Walmart Inc. business, including Walmart Stores, Walmart.com, and Sam’s Club. Translate corporate growth priorities into customer-specific strategies that deliver sustainable sales, share, distribution, and profitability growth. Financial & P&L Management: Own total account P&L performance, including volume, net sales, gross margin, trade spend, deductions, and profitability. Build and manage annual plans, optimize promotional investments, evaluate ROI, and proactively identify risks or opportunities that may impact revenue, profit, inventory, or customer service levels. Retailer Relationship Management: Cultivate trusted, multi-level relationships with Walmart and Sam’s Club merchants, replenishment managers, category teams, supply chain leaders, and cross-functional customer partners. Serve as the senior customer contact and strategic business partner, representing the FIJI Water with professionalism, urgency, and a clear understanding of retailer priorities. Omnichannel Growth: In close partnership with the in-house eCommerce Center of Excellence, will create high growth omnichannel strategies, driving seamless integration across in-store execution, modular planning, digital commerce, Walmart.com, and Sam’s Club initiatives. Partners with internal and external customer teams to ensure assortment, merchandising, promotional plans, and retail execution are aligned across physical and digital channels to improve shopper engagement, availability, and total account growth. Partnership with FIJI Water BU HQ Team & Field Execution Team: Act as the key connection point between the Walmart/Sam’s customer team, FIJI Water BU headquarters, and field execution partners to ensure alignment on strategy, priorities, and execution. Translate national account plans into clear retail activation guidance, field priorities, promotional expectations, and measurable execution standards, while creating feedback loops that improve in-store compliance, customer performance, and overall business results. Data-Driven Selling: Use Walmart Retail Link, Luminate, Circana, customer POS, shipment data, shopper insights, and category trends to develop fact-based selling stories, customer business reviews, assortment recommendations, promotional analysis, and corrective action plans. Translate data into clear insights and recommendations that support growth, improve execution, strengthen customer decision-making, and optimize strategies. Assortment, Merchandising & Modular Execution: Lead line reviews, modular planning, assortment optimization, new item launches, feature/display planning, and merchandising initiatives. Partner with internal and customer teams to improve shelf presence, distribution quality, in-stock performance, and execution of seasonal, promotional, and innovation programs. Planning, S&OP & Forecasting: Own the overall planning process and in-year forecasting for the Walmart and Sam’s Club business. Collaborate with demand planning, supply chain, finance, and sales operations to align forecasts, shipments, inventory targets, promotional lifts, replenishment needs, and service expectations while reducing out-of-stocks, excess inventory, and forecast variance. Cross-Functional Team Leadership: Lead, mentor, and develop a high-performing customer team supporting the Walmart and Sam’s Club business. Set clear priorities, roles, scorecards, and accountability measures while aligning internal marketing, brand, category management, finance, supply chain, field execution, and operations teams around customer strategies and execution requirements. Business Reviews, Issue Resolution & Continuous Improvement: Lead regular internal and customer-facing business reviews that assess performance against plan, highlight insights, and recommend actions. Proactively resolve customer issues related to pricing, supply, deductions, replenishment, compliance, and execution, while continuously improving processes, communication, and ways of working. 10+ years of progressive sales, national account management, customer development, or commercial leadership experience within consumer-packaged goods (CPG), beverage, food, or related industry. 5+ years of direct experience leading strategic customer relationships with Walmart and Sam’s Club within the buying function, including responsibility for annual business planning, customer negotiations, and omnichannel growth initiatives. Proven success in managing national or enterprise level accounts. Solid understanding of the following areas: sales and distribution functions, business development, point-of-sale marketing, especially as they apply within the Walmart and Sam’s Club operating models. BA/BS in related field (Finance, Business, or Marketing). Interpersonal Skills Strong interpersonal skills; ability to work in a complex work culture, serving disparate needs. Ability to multi-task and work in a fast-paced environment. Sociable, contemporary, and outgoing personality. Self-driven to achieve goals; high energy level is essential, strong, dedicated work ethic. Skilled in complex deal structuring, negotiations, and long sales cycles. Communication skills Exceptional communication and presentation skills. Reasoning ability Strong strategic thinking, negotiation, financial acumen, and executional excellence. Computer skills Highly proficient in Microsoft Office suite (especially Excel, PowerPoint, and Word) Computer proficiency, and experience working with ACNielsen data, Retail Link, GRS, or other customer-based POS information. The Wonderful Company is committed to providing high-quality, healthy, and iconic brands, including FIJI Water, POM Wonderful, Wonderful Pistachios, Wonderful Halos and helping improve the lives of the people who live and work in the places where we operate. Ranked No. 1 on the 2025 PEOPLE® Companie
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