Brand Manager League of Legends - DACH

Qualifications: 5+ years in publishing, marketing, or product management, preferably in games, entertainment, or tech Proven experience leading high‑impact, multi‑market campaigns from strategic planning through to execution Demonstrated ability to influence product direction through market insight and player advocacy Deep understanding of the gaming culture and the League of Legends player community Exceptional communication skills, fluent in German and English Strong budget ownership experience with a track record of maximizing ROI in the German speaking markets Desired Qualifications: Experience driving publishing strategy for major game launches or sustained live service products in the German speaking markets Proven success integrating esports, live events, and cultural moments into holistic brand strategies Strong analytical and strategic planning skills, with the ability to translate complex insights into actionable publishing tactics For this role, you'll find success through craft expertise and a collaborative spirit that prioritizes the delight of players. We will look at your past studies and experience, but for this role, we also look for dedicated people with a personal relationship with games. If you embody player empathy and care about players' experiences, this is the role for you! Our Perks: Riot focuses on work/life balance, shown by our open paid time off policy and other perks such as flexible work schedules. We offer medical, dental, and life insurance, parental leave for you, your spouse/domestic partner, and children, and Riot will support your retirement benefits with a company match, and double down on your donations of time and money to non-profit charitable organizations. Check out our benefits pages for more information. At Riot Games, we put players first. That mission drives every decision in our quest to create games and experiences that make it better to be a player. Whether you’re working directly on a new player-facing experience or you’re supporting the company as a whole, everyone at Riot is part of our mission. And just like in our games, we’re better when we work together. Our goal is to create collaborative teams where you are empowered to bring your unique perspective everyday. If that sounds like the kind of place you want to work, we’re looking forward to your application.