Group Director, Strategy (Intelligent Activation & Growth - Adobe)

WHAT YOU'LL DO: Lead Executive Advisory Engagements: Own the client relationship and strategic direction on large-scale Adobe transformation programs, advising C-suite stakeholders — CMOs, CDOs, and CTOs — on how to evolve their customer data and activation capabilities over a 3–5 year horizon, from current-state assessment through target operating model design and multi-year roadmap delivery. Architect Activation and Data Strategies: Design the data and journey infrastructure that enables enterprise personalization at scale — including AEP schema and XDM data model guidance, RT-CDP audience segmentation strategy, AJO journey orchestration design, and cross-channel activation frameworks that connect email, push, SMS, web, and paid media into coherent customer lifecycle programs. Shape Practice Methodology and Intellectual Capital: Develop the frameworks, toolkits, and point-of-view content that define how DEPT® approaches Intelligent Activation engagements — including repeatable assessment methodologies, maturity models for customer data activation, and thought leadership content (white papers, conference presentations, client workshop curricula) that establish DEPT®'s authority in this market. Drive Pre-Sales and Proposal Development: Partner with DEPT® account and growth teams on strategic pursuits, leading discovery conversations with enterprise prospects, scoping complex multi-phase engagements, and authoring the technical and strategic sections of proposals and statements of work for programs that span AEP implementation, journey orchestration, and ongoing optimization retainers. Mentor and Develop the Pillar Team: Serve as the technical and strategic mentor for consultants at Levels 1–3 within the Intelligent Activation & Growth pillar — conducting structured knowledge-sharing sessions, reviewing client deliverables, guiding career development conversations, and actively participating in hiring decisions to build the bench of talent the practice needs to scale. WHAT YOU’LL BRING: Lead Executive Advisory Engagements: Own the client relationship and strategic direction on large-scale Adobe transformation programs, advising C-suite stakeholders — CMOs, CDOs, and CTOs — on how to evolve their customer data and activation capabilities over a 3–5 year horizon, from current-state assessment through target operating model design and multi-year roadmap delivery. Architect Activation and Data Strategies: Design the data and journey infrastructure that enables enterprise personalization at scale — including AEP schema and XDM data model guidance, RT-CDP audience segmentation strategy, AJO journey orchestration design, and cross-channel activation frameworks that connect email, push, SMS, web, and paid media into coherent customer lifecycle programs. Shape Practice Methodology and Intellectual Capital: Develop the frameworks, toolkits, and point-of-view content that define how DEPT® approaches Intelligent Activation engagements — including repeatable assessment methodologies, maturity models for customer data activation, and thought leadership content (white papers, conference presentations, client workshop curricula) that establish DEPT®'s authority in this market. Drive Pre-Sales and Proposal Development: Partner with DEPT® account and growth teams on strategic pursuits, leading discovery conversations with enterprise prospects, scoping complex multi-phase engagements, and authoring the technical and strategic sections of proposals and statements of work for programs that span AEP implementation, journey orchestration, and ongoing optimization retainers. Mentor and Develop the Pillar Team: Serve as the technical and strategic mentor for consultants at Levels 1–3 within the Intelligent Activation & Growth pillar — conducting structured knowledge-sharing sessions, reviewing client deliverables, guiding career development conversations, and actively participating in hiring decisions to build the bench of talent the practice needs to scale. Work Environment: Remote position - TRAVEL EXPECTED WHAT DO WE OFFER? We are a collaborative, open-door, best-idea-wins environment that fosters personal and company growth and has fun doing it. Here is a snapshot of our benefits package: Healthcare, Dental, and Vision coverage 401k plan, plus matching PTO Paid Company Holidays Parental Leave WE SUPPORT YOU BEING YOU: DEPT® is an equal opportunity employer (EOE). We believe our work is its best when our people feel safe and free to be themselves. We’re committed to an inclusive and barrier-free recruitment and selection process and workplace, regardless of anyone’s identity, background, beliefs, lifestyle or disabilities. So tell us about any accommodations you need. It’s totally confidential and only used to make sure you feel fully supported at every step. DEPT® participates in E-Verify, meaning your Form I-9 information will be sent to the federal government to confirm you are authorized to work in the U.S. We are a B Corp-certified company passionate about purpose-driven work . Our hope is that you can feel good about the contributions DEPT® is making to the world and we always have an open door for your ideas in making the world a better place. DEPT® is a pioneering technology and marketing services company that creates integrated end-to-end digital experiences for brands such as Google, KFC, Philips, Audi, Twitch, Patagonia, eBay and more. Its team of 2,500+ digital specialists across 30+ locations on 5 continents delivers pioneering work on a global scale with a boutique culture. Learn more about DEPT® Learn more about DEPT® diversity, equity, and inclusion efforts The anticipated salary range for this position is listed below. Salary is based on a range of factors that include relevant experience, expertise, physical location , and organizational impact. This is based on a 40-hour workweek and leveling. Keep in mind, we’re flexible. US Remote Range $138,000 — $205,000 USD