GTM Product Manager - Marketing Operations

About Remote Remote is solving modern organizations’ biggest challenge – navigating global employment compliantly with ease. We make it possible for businesses of all sizes to recruit, pay, and manage international teams. With our core values at heart and future focused work culture, our team works tirelessly on ambitious problems, asynchronously, around the world. You can find Remoters working from 6 different continents (Antarctica left to go!) and all of our positions are fully remote. With Innovation as one of the core values, we have built Automation and AI capabilities into the requirements for every role. We encourage every member of the Remote team to bring their talents, experiences and culture to the table to help us build the best-in-class HR platform. If you are energetic, curious, motivated and ambitious, be part of our world. Apply now and define the future of work! What this job can offer you Own the technical implementation of our Marketing Operations Foundations program - our strategic marketing processes and products that enable how Remote acquires, nurtures, serves, and grows customers. Work with Marketing Ops, Sales, Customer Success, Engineering, Data, and Legal to translate strategic requirements into scalable technical solutions. Be a part of a marketing operations data transformation Define product strategy, architecture, and roadmaps while treating business systems as products rather than standalone tools. Drive technology decisions, including build vs. buy evaluations, AI adoption, and long-term platform evolution. Build and ship GTM products and features using AI tools Partner with stakeholders across Revenue Operations, Sales, Marketing, Customer Success, Business Systems, Data, AI, and Engineering to deliver scalable business capabilities. Shape the future of Remote's Revenue Technology ecosystem by continuously improving the products that power our go-to-market organization. What you bring Experience owning the technical implementation of business systems, technology products, or product portfolios within a Marketing Operations environment—ideally with hands-on experience addressing data governance, compliance frameworks, or system integration challenges at scale. Strong understanding of marketing data architecture, integrations, data models, and end-to-end marketing processes, with the ability to identify and articulate interconnected dependencies across CRM, marketing automation, analytics, and data platforms. Experience leading or managing complex, multi-month technical initiatives involving cross-functional teams, with proven ability to break down ambiguous problems into executable roadmaps. Hands-on experience with data quality, data retention policies, consent management, or regulatory compliance (GDPR, CCPA) in a B2B SaaS environment. Ability to evaluate build vs. buy decisions and determine when capabilities should be delivered through configuration, automation, AI, custom development, or third-party technology—with experience executing these decisions in complex, multi-system environments. Excitement for and experience in using AI tools such as Claude Code to build tooling, automation, and processes. Excellent technical communication and stakeholder management skills—ability to translate technical complexity into clear narratives for non-technical stakeholders, and align teams around a shared vision. Experience working with technologies commonly used across GTM, such as Salesforce, HubSpot, LeanData, Outreach, ZoomInfo, Clay, Qualified, APIs, integration platforms, and business intelligence tools. Demonstrates strong automation and AI capabilities. Writes and speaks fluent English. It's not required to have experience working remotely, but considered a plus. Key Responsibilities Own the vision, roadmap, architecture, and lifecycle for one or more Marketing products/processes and the business capabilities they enable. Prioritize initiatives based on business value, customer needs, and strategic objectives while defining measurable product success metrics. Own the long-term evolution of your product ecosystem, ensuring systems remain scalable, maintainable, and aligned with business strategy. Evaluate and recommend build, buy and configure AI-driven solutions to deliver new capabilities while simplifying and consolidating the technology landscape. Partner with cross-functional teams to translate business needs into scalable solutions, balancing stakeholder requests with long-term product direction. Own governance, documentation, release planning, adoption, and ongoing product performance. Practicals You'll report to: Marketing Operations Principal Team: Revenue Operations – GTM Systems Team size: TBD Location: For this position we welcome everyone to apply, but we will prioritize applications from locations within EM