Programmatic Ads Sales Lead, EMEA

What you'll do: Develop and execute full-funnel, programmatic sales strategies for top-tier clients, driving measurable business results across awareness, consideration, conversion, and retention. Build and maintain executive-level relationships with clients and agency partners, leading strategic deal negotiations, QBRs, and educational sessions focused on ad tech innovation. Serve as a subject matter expert on Pinterest’s programmatic ad offerings and digital ecosystem trends, influencing media strategies and solution adoption. Advise on best practices in programmatic buying, data integration, measurement, and optimization to maximize campaign performance on Pinterest’s platform. Serve as point of contact for programmatic campaigns working with Ops teams to manage deal creation, campaign setup, technical troubleshooting, and real-time optimizations. Leverage data-driven insights to craft actionable recommendations and guide clients toward sustained programmatic growth and ROI. Collaborate cross-functionally with Sales, Product, and Engineering teams, championing Pinterest’s value in the programmatic marketplace and identifying new growth opportunities. AI-first programmatic and CTV selling: Uses internal AI and agentic tools to prep for exec-level conversations, including account research, partner mapping, POVs, and QBR narratives tied to full-funnel goals and deal strategy. AI-powered campaign insights (full funnel): Applies AI to quickly analyze programmatic and CTV performance (pacing, win rates, audience/creative signals, conversion trends) and turn findings into clear optimization and investment recommendations, validated against source-of-truth reporting and measurement (including Clean Rooms). AI for forecasting, QA, and trend-based recommendations: Uses AI-driven insights and strategic frameworks to validate performance and revenue, forecast pipeline and live deal outcomes (pacing, win rates, spend/revenue outlook), and translate programmatic marketplace trends into QBR-ready recommendations for senior stakeholders. What we’re looking for: 8+ years in client-facing digital media sales roles, with deep expertise in programmatic advertising, ad tech, or media strategy. Advanced understanding of full-funnel digital advertising solutions, including brand, consideration, and conversion strategies, with specialized knowledge in search, shopping, display, or (social a plus). Proven track record of building and nurturing executive-level relationships with advertisers and agency programmatic centers, developing long-term strategic plans, and negotiating high-value partnership agreements to drive measurable business outcomes. Strong understanding of data and measurement solutions including Clean Rooms. Exceptional analytical and problem-solving abilities; skilled at translating data, macro trends, and campaign performance insights into actionable recommendations that fuel ongoing revenue growth. Strong consultative approach with the ability to educate, influence, and challenge executive stakeholders while crafting visionary and results-oriented media strategies. Excellent communicator and collaborator, thriving in fast-paced environments while ensuring operational excellence, seamless cross-functional teamwork, and project management success. AI for scenario planning (“what-if”): Uses AI to structure ambiguous client questions and run scenario planning for programmatic/CTV investment (funnel mix, reach vs. frequency, budget shifts, incrementality assumptions), generating testable hypotheses that inform GTM and negotiations. AI-enabled operational excellence: Builds AI-assisted templates, checklists, and lightweight automations to reduce manual work and improve consistency across deal creation, campaign setup/QA, troubleshooting, reporting, and in-flight optimizations. Bachelor’s degree in a relevant field such as digital media or SaaS sales, or equivalent professional experience. In-Office Requirement Statement: We let the type of work you do guide the collaboration style. That means we're not always working in an office, but we continue to gather for key moments of collaboration and connection. This role will need to be in the office for in-person collaboration 1-2 times a week, and therefore the successful candidate will ideally live in or within a reasonable commute of London. Relocation Statement: This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model. #LI-HYBRID #LI-SL2 Our Commitment to Inclusion: Pinterest is an equal opportunity employer and makes employment decisions on the basis of merit. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion or religious creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, age, marital status, status as a protected veteran, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member) or any other consideration made unlawful by applicable federal, state or local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal