Project Analyst (Value & Automation) - Enterprise AI

the opportunity to work at the forefront of AI adoption in one of the world's largest marketing and communications companies. What you'll be doing Own and maintain licence, adoption and utilisation datasets across Microsoft 365, HR and tenant data sources, ensuring information is accurate, reconciled and audit-ready. Build and automate reporting and analysis processes using tools such as Viva Insights, Power BI, Power Query and Microsoft 365 data sources. Support the measurement of AI adoption and value, helping develop the evidence base behind business outcomes and benefits reporting. Maintain licence, cost and funding models, providing insight that informs investment and adoption decisions. Design and build automations, prototypes and proof-of-concepts using tools including Python, Power Automate, Copilot Studio, Dataverse and Microsoft Graph. Partner with stakeholders across the business to understand challenges, identify opportunities and demonstrate practical AI-enabled solutions. Evaluate newly released AI products and capabilities, turning technical developments into clear recommendations and actionable insights for WPP. Support the operation of the WPP Frontier Lab, helping assess, test and prioritise emerging technologies. Execute pilots and user testing activities, capturing evidence, documenting findings and validating outcomes before recommendations are made. Contribute to executive reporting by turning complex data into clear, credible and decision-ready insights. What we're looking for Experience working with large, complex datasets from multiple sources and transforming them into accurate, trusted insights. Strong analytical skills with excellent attention to detail and a disciplined approach to data quality. Advanced Excel capability and experience working with reporting, analytics or business intelligence tools. A natural curiosity about AI, technology and emerging products, combined with the ability to assess their practical business value. Experience building automations, workflows, reports, prototypes or proof-of-concepts using modern technology platforms. Strong problem-solving skills and the ability to frame solutions around business needs rather than technical features. Comfortable engaging with stakeholders at different levels, from operational teams to senior decision-makers. Excellent written and verbal communication skills, with the ability to explain complex concepts clearly and concisely. A proactive, self-directed approach and enthusiasm for learning new tools and technologies. Nice to have Experience with Microsoft Copilot, Viva Insights or Microsoft 365 adoption and analytics. Exposure to Power BI, Power Platform, Dataverse or Microsoft Graph. Knowledge of Python or other scripting and automation tools. Microsoft AZ-900, DP-900 or equivalent cloud and data certifications. Experience supporting digital transformation, adoption, analytics or business change programmes. Who you are: You're open : we are inclusive and collaborative; we encourage the free exchange of ideas; we respect and celebrate diverse views. We are open-minded: to new ideas, new partnerships, new ways of working. You're optimistic : we approach all that we do with confidence: to try the new and to seek the unexpected. You're extraordinary: We are stronger together: through collaboration we achieve the amazing. We are creative leaders and pioneers of our industry; we provide extraordinary every day. What we'll give you: Passionate, inspired people – we champion a culture of people that do extraordinary work Scale and opportunity – we offer the opportunity to create, influence and deliver projects at a scale that is unparalleled in the industry. Challenging and stimulating work – unique work and the opportunity to join a group of creative problem solvers. #LI-Hybrid We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. Please read our Privacy Notice ( https://www.wpp.com/en/careers/wpp-privacy-policy-for-recruitment ) for more information on how we process the information you provide.