Revenue Marketing Manager

Key Responsibilities ● Own the digital customer journey. Take end-to-end ownership of the digital journey from first touch to conversion across our web properties, ensuring a coherent, optimized path at every touchpoint. ● Demand generation. Plan and run performance-based marketing across digital channels (paid social, search, SEO, email, landing pages) with a focus on acquisition, conversion, and upsell. ● Marketing technology. Own and operate the marketing technology stack, HubSpot as the core platform plus supporting tools, including automation, lead flows, campaign infrastructure, and reporting. ● Web ownership. Own Avinode's web pages as the destination of the digital journey, from conversion optimization to content and structure. You manage the CMS, content, and related tasks to ensure a well-functioning, converting web page. ● Experimentation. Run growth experiments and A/B tests across copy, creative, and channels, and turn insight into action. ● Pipeline partnership. Partner with Sales and Commercial to align marketing activity with revenue goals, MQL definitions, and the wider funnel. ● Expansion & retention. Grow revenue within the existing customer base through lifecycle marketing, cross-sell and upsell, and retention, turning current members into expanding accounts, not just acquiring new ones. ● Measurement. Measure performance across the funnel, report on KPIs, and continuously improve ROI and efficiency. Performance Metrics ● Pipeline and revenue contribution from marketing (MQLs, conversion, CAC, LTV). ● Performance of the digital journey: traffic, conversion rates, and web performance. ● Effectiveness and efficiency of the marketing technology stack and automation. ● ROI of demand generation activity across channels. Essential Skills ● Strong command of the digital marketing funnel and performance metrics. Fluent in CAC, LTV, MQLs, and conversion. ● Hands-on, CMS-level experience building and publishing web pages yourself. Not brief-and-review experience, build-and-ship experience. ● Data-driven mindset with the ability to analyze performance and act on it. ● Strong collaboration across Sales, Product Marketing, and Commercial and the ability to drive the agenda internally for revenue marketing. ● Excellent communication and writing skills in English, comfortable in writing copy as part of your work. Experience & Background ● 5+ years in growth, performance, revenue, or digital marketing, with clear seniority and end-to-end ownership. B2B or SaaS strongly preferred. ● Proven track record owning marketing tech (ideally HubSpot) and a digital journey that delivers measurable pipeline. ● Comfortable working across time zones, including occasional meetings with US colleagues. ● Relevant education - a degree in marketing, business or similar at Bachelor level or comparable. ● Experience in business aviation or an adjacent B2B industry is a plus. **What do we offer you?** We are proud to offer you a workplace where we have high engagement and where creativity and curiosity is always much appreciated. Your ideas will be heard. • Ability to schedule your calendar with flexible work locations. • Competitive salary and benefits • Synergy events where all Noders across meet each other to collaborate on a professional level as well as having fun which is equally as important. • Great opportunities to develop certain skill or to learn new things with trainings. We want to support your development and dreams. **Want to join our crew?** Find more fun facts about our Noders (that’s what we call ourselves) and our culture on our website. Kindly apply for this position through the “apply” button with your CV and cover letter in English as soon as possible. We are not able to accept applications via email. Please note that selections will be running continuously so don’t wait to apply! Department Marketing Location Hybrid in Gothenburg, Sweden Remote status Hybrid Avinode Group offers a fully connected suite of essential B2B software to enable Business Aviation professionals through the entire workflow of managing, sourcing, and booking aircraft. Founded in the heart of Sweden in 2002, we support around 2,000 companies globally. Our essential tools are designed to minimize stress and maximize profit for brokers and operators. The suite includes the world’s leading sourcing platform for air charter, making it easy to find aircraft, book trips, and market aircraft globally. Air charter operators and flight departments are provided with a fully cloud-based fleet management system to make flight operations smoother. Our customers can rely on a hassle-free process from quoting to booking and paying with a fully integrated payment solution. With 150+ Noders spread between Sweden and the US, our flexible and collaborative culture empowers everyone to come forward with new ideas, try them out, make some mistakes, and initiate dialogue. Avinode Group seeks candidates who thrive on exciting assignments and can collaboratively work alongside other intelligent, humorous, and dedicated co-workers. Our roots are firmly planted in our core values, which inspire us daily to exceed expectations. Avinode Group is owned by CAMP Systems, which is the leading provider of aircraft compliance and health management services to the global business aviation industry. We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity, disability or veteran status. Want more details? Discover the value our essentials bring to our customers every day: [Avinode Group \| The business aviation essentials](https://avinodegroup.com/) Founded in 2002 Co-workers 150+ Apply for this job Close modal Close modal