Senior E-Commerce Specialist (Shopify)

Position Summary As our Senior E-Commerce Specialist, you will be Hay House’s hands-on Shopify expert, keeping our growing portfolio of Shopify storefronts running smoothly and improving how they perform through day-to-day administration, merchandising, product management, reporting, and integrations. Reporting to the Director of E-Commerce, you’ll translate business, marketing, and sales goals into effective customer experiences using Shopify expertise, sound e-commerce judgment, analytics, and technical fluency.   The salary range for this position is $65,000 - $75,000. This position is remote and open to candidates residing in eligible U.S. states.   Responsibilities and Expertise Manage day-to-day Shopify operations across Hay House storefronts, including product and catalog data, collections, meta fields, navigation, pricing, promotions, merchandising, apps, integrations, and data accuracy. Monitor storefront health, complete QA and troubleshooting, maintain product feeds and social-commerce connections, and escalate technical issues when needed. Lead storefront merchandising and conversion rate optimization using customer and performance data to improve product discovery, navigation, promotions, cross-sells, upsells, conversion, and sales. Partner with Marketing to execute campaigns and promotions in Shopify, and with Development to define requirements, coordinate projects, complete QA, and support production launches. Own e-commerce reporting through Shopify, GA4, and related tools, translating performance data into insights and recommendations. Monitor emerging channels, including social commerce, AI-referred traffic, and agentic commerce. Use approved AI and automation tools, including ChatGPT Enterprise, to improve workflows, merchandising, efficiency, discoverability, and customer experience while maintaining appropriate human oversight. Create and maintain SOPs and process documentation, stay current on Shopify capabilities and e-commerce trends, and recommend improvements that support efficiency, customer experience, and sales.   Skills, Knowledge & Abilities Strong e-commerce judgment with the ability to connect catalog data, platform configuration, feeds, integrations, merchandising, and storefront experiences. Strong analytical, problem-solving, and critical-thinking skills, with the ability to turn data into practical recommendations and action. Technical fluency, including the ability to partner with developers, write clear requirements and documentation, and determine when to escalate an issue. Comfortable using AI and automation responsibly, with sound judgment around accuracy, validation, data privacy, and company policies. Highly detail-oriented, proactive, adaptable, and able to manage multiple priorities in a changing e-commerce environment. Strong written and verbal communication skills, with the ability to explain e-commerce and technical information clearly and collaborate effectively with Web, Development, Marketing, Customer Service, and other cross-functional teams.   Education and/or Experience Bachelor’s degree in Marketing, E-Commerce, Business, or a related field, or equivalent professional experience. 3-5 years of direct Shopify administration experience in an enterprise-level or comparably complex e-commerce environment. Experience partnering with technical teams and using analytics to improve e-commerce performance. Experience supporting multiple Shopify storefronts, e-commerce migrations, or a growing multi-site platform. Experience in publishing, media, consumer products, wellness, personal development, or another product-driven industry is a plus.     If you're looking for an enjoyable place to work that values your ideas, encourages your growth, rewards you for your excellence and prioritizes work-life harmony (yes, we have a 4-day work week), join us!   Who We Are Our founder, Louise Hay, had one wish - to help people improve the quality of their life. Her desire underscores everything we do for our customers, our authors, and our employees. As the largest publisher of personal development books, events & courses we offer a diverse range of products and resources that empower, educate, and inspire. We know that the words we publish can have a deep, lasting impact on people's lives and we're dedicated to using our talents to support positive change in the world by helping all people grow in mind, body, and spirit. We love what we do, and we hope you will too. Why Should You Apply? Remote Meaningful Work 4-Day Work Week Great Benefits   Benefits Comprehensive Medical, Dental, and Vision Insurance PTO, Pay in Lieu of Time Off, and Shared Leave Paid Holidays + Floating Holiday 401k Match Company paid Short-Term & Long-Term Disability Company paid $50K Life/AD&D Insurance Emergency Savings Account + Company Contribution Flexible Spending Gym Membership Discounts Professional Development & Education Assistance Employee Assistance Program (EAP) for you & family   Embracing Diversity & EEO Hay House is committed to having a diverse workforce that embodies and reflects the diversity of our global community. As part of this commitment to equitable opportunity and inclusion, we strongly encourage applications from all individuals inclusive of all genders, ethnicities, abilities, sexual orientations, ages, socio-economic backgrounds, religions, and beliefs.   Work Location & Eligibility Hay House participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees   While this is a remote position, Hay House is only able to employ candidates who reside or willing to relocate to the following states: Arizona, California, Colorado, Connecticut, Florida, Idaho, Illinois, Kansas, Massachusetts, Michigan, Missouri, Montana, Nevada, New J