Senior Paid Social & Search Specialist
We are looking for a Senior Paid Social & Search Specialist to join our Digital Performance team in Stockholm. You’ll lead digital campaigns for our clients, with a focus on paid social and the opportunity to work broadly across SEM and other performance channels. You’ll take ownership of your client work, from strategy and planning to campaign execution, optimisation and reporting. You’re confident advising clients, spotting opportunities and challenging the brief when you see a better way to reach their goals. Your day-to-day work may include: - Developing digital media strategies, channel plans and relevant KPIs - Advising clients on objectives, audiences, budgets and campaign setup - Planning, launching and optimising campaigns across paid social and search - Leading paid social campaigns across platforms such as Meta, TikTok and LinkedIn - Working with SEM across Google Ads and, where relevant, Microsoft Ads - Analysing results and turning them into clear insights and recommendations - Managing budgets, timelines and delivery across your client projects - Leading campaign concepts and coordinating creative development - Quality-assuring campaign setups, ads and client deliverables - Identifying opportunities to improve results and grow client accounts - Supporting new business pitches and proposals - Sharing your knowledge and supporting the development of junior colleagues - Keeping up with changes across platforms, formats and performance marketing Skills & Requirements We’re looking for someone who combines strong platform expertise with sound strategic judgement and a confident, considered approach to client relationships. You take ownership, enjoy working independently and know how to bring others along in the work. We believe you: - Have 5+ years’ relevant experience in paid social, SEM or performance marketing, ideally at an agency or in a fast-paced in-house team - Have hands-on experience planning, managing and optimising paid social campaigns - Have experience with SEM, particularly Google Ads, or a strong interest in working across both areas - Can connect campaign activity to business objectives and meaningful KPIs - Are confident presenting results, insights and recommendations to clients - Have experience managing budgets, timelines and several projects at once - Are structured, proactive and detail-oriented, with a strong sense of ownership - Communicate clearly in English, both written and spoken - Enjoy collaborating with colleagues across disciplines and supporting more junior team members Experience with Meta Ads Manager, TikTok Ads, LinkedIn Campaign Manager, Google Ads, Microsoft Ads, Google Analytics and Looker Studio is valuable. What we offer - The opportunity to lead client work and make a clear impact on campaign strategy and results - A varied role across paid social, SEM and performance marketing - Close collaboration with experienced specialists across the agency - A fast-moving and creative work environment - Responsibility and room to shape how you work and develop - An office in central Stockholm
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