Senior Program Manager, Retail Demo Content

Nex is on a mission to help families rediscover the joy of movement. Created by parents for parents, Nex combines technology and play to deliver fun, social, and interactive experiences powered by natural body motion, encouraging kids and adults to move more, play more, and have fun together. Nex Playground, the company’s award-winning active play system, is purpose-built to get families moving year-round, with safety and privacy as core considerations in its intentional design. It is certified kidSAFE+ COPPA compliant and built to support healthy, active play for all ages and abilities. Nex Playground features a growing library of 50+ experiences, including motion and dance games, fitness and educational experiences, and Nex Originals. Content includes collaborations with partners like Hasbro, Sesame Workshop, and NBCUniversal. Nex has been recognized by Fast Company’s Most Innovative Companies, TIME’s Best Inventions, and Parents’ Best Entertainment System for Families, and has earned Red Dot, IDEA, and Core77 international design awards. We encourage you to explore Have Fun and Is Motion Gaming Back? , as they offer a deeper look into our culture, values, and explain how our approach to motion gaming differs from previous generations. To protect yourself from recruitment scams, please note that Nex communicates through official company emails ending in @nex.inc. If you receive a suspicious email or message, please do not respond and report it immediately to us. Reports to: Head of Content Operations Location: Hong Kong Travel: International travel to the EU, Japan or the US Time Zones: Will collaborate across time zones with clearly defined overlap windows. We're looking for a Senior Program Manager, Retail Demo Content to drive the strategy, roadmap, and execution of what games and content appear in our retail demo experience. This is a highly cross-functional role that sits at the intersection of content strategy, production planning, and retail execution — turning leadership's retail vision into a clear, actionable content roadmap that ships on time, every time. You'll be the connective tissue between our game production pipeline, developer experience team, retail deployment team, and publishing/marketing — ensuring the retail demo always showcases the right games, at the right time, in a way that drives conversion and supports broader go-to-market strategy. What You’ll Do Own the retail demo content roadmap — Determine which games should be featured in retail demo units at any given time, based on our production release schedule, business priorities, and retailer needs. Also own the retail demo experience across multiple regions with local demands and customizations. Translate strategy into execution — Take high-level management direction on retail demo goals and convert it into a concrete, achievable execution plan with clear timelines and milestones. Drive on-time delivery — Manage the end-to-end planning process and working closely with Developer Experience Team to ensure new retail demo content is ready and deployed to retail demo units on schedule, with no surprises. Coordinate with Retail Deployment — Partner with our Retail Deployment team to align on logistics, timing, and technical requirements for rolling out new content to physical retail locations (Target, Costco, Walmart, etc.). Align with Publishing & Marketing — Collaborate with Publishing and Marketing teams to identify opportunities where retail demo content can support broader go-to-market (GTM) campaigns, new title launches, or seasonal promotions. Build repeatable process — Establish clear, scalable planning frameworks and documentation so that retail demo content planning becomes a predictable, well-oiled process rather than an ad hoc effort. Report and communicate — Keep the Head of Content Operations and relevant stakeholders informed on roadmap status, risks, and delivery timelines. What You'll Do Own the retail demo content roadmap — Determine which games should be featured in retail demo units at any given time, based on our production release schedule, business priorities, and retailer needs. Also own the retail demo experience across multiple regions with local demands and customizations. Translate strategy into execution — Take high-level management direction on retail demo goals and convert it into a concrete, achievable execution plan with clear timelines and milestones. Drive on-time delivery — Manage the end-to-end planning process and working closely with Developer Experience Team to ensure new retail demo content is ready and deployed to retail demo units on schedule, with no surprises. Coordinate with Retail Deployment — Partner with our Retail Deployment team to align on logistics, timing, and technical requirements for rolling out new content to physical retail locations (Target, Costco, Walmart, etc.). Align with Publishing & Marketing — Collaborate with Publishing and Marketing teams to identify opportunities where retail demo content can support broader go-to-market (GTM) campaigns, new title launches, or seasonal promotions. Build repeatable process — Establish clear, scalable planning frameworks and documentation so that retail demo content planning becomes a predictable, well-oiled process rather than an ad hoc effort. Report and communicate — Keep the Head of Content Operations and relevant stakeholders informed on roadmap status, risks, and delivery timelines. Who You Are 5-8+ years of experience in program/product management, content operations, production coordination, or a related field — ideally within gaming, consumer tech, or retail/CE (consumer electronics) industries. Proven ability to build and manage roadmaps across multiple stakeholders and moving parts, with a track record of on-time delivery. Strong cross-functional collaborator — comfortable working with engineering/dev teams, retail/operations teams, and marketing/publishing teams simultaneously. Experience trans